3 Ways to Use Your Activity Wall to Boost Donor Engagement
Donors want to feel noticed and appreciated when making a contribution to your campaign, fundraising on your behalf, or purchasing a ticket to your event. While follow-up emails are always an important...
View ArticleA Day in the Life of a Classy Software Engineer
This is a guest post by Kelly Goodall, lead people partner at Classy. Classy’s software engineers are the beating heart of product offerings. Like in any tech company, software engineers transform...
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4 Tips for Effective Donation Buttons by Campaign Type
Your donation button is a key element that needs to be intentionally designed and located as one of your nonprofit’s main calls to action. There is some standard guidance on how to showcase your...
View Article3 Steps to Optimize Mobile Giving for Your Nonprofit
When the world went virtual in 2020 due to the COVID-19 pandemic, our reliance on mobile devices spiked higher than ever before, and this trend will only continue into the future. The 2020 State of...
View Article10 Proven Tips to Supercharge Your Online Fundraising Campaigns
This guest post is written by Audrey Phillips, program manager at Classy. I’ve had the privilege of working with Classy’s nonprofit customers for over three years. While each nonprofit can be vastly...
View Article3 Powerful Strategies to Upgrade Your Recurring Giving Program
The Future Is Recurring At Classy, we have a saying: the future is recurring. Not only are recurring donors over 400% more valuable compared to one-time donors, but recurring giving also provides your...
View ArticleAccess Your Facebook and Instagram Fundraising Data in Classy Reporting
In June 2020, we announced the Classy for Facebook Integration, which combines the power of Classy Peer-to-Peer fundraising with the world’s largest social media platform. This integration enables your...
View ArticleClassy Welcomes Ford Foundation COO Depelsha McGruder to Its Board of Directors
As Classy steps into our next chapter with our recent Series D funding and new CEO Christopher Himes, we are also thrilled to announce the appointment of Depelsha McGruder to Classy’s Board of...
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Onward: The Future of Fundraising Is Here
It’s been 10 years since my co-founders and I launched Classy as an online fundraising platform to mobilize and empower the world for good. What started as a small fundraiser for cancer research has...
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Meet Christopher Himes, Classy’s New CEO With an Obsession for Verifiable Value
After a decade of building Classy into a sophisticated fundraising platform that has helped raise $3B for thousands of nonprofits, and on the heels of Classy’s recent Series D funding announcement,...
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What’s New With Classy for Salesforce and Classy for NPSP
We’ve always greatly appreciated our clients’ enthusiasm for Classy for Salesforce and Classy for NPSP and their willingness to provide us with feedback on how the integrations can improve. It’s that...
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Let This Hybrid Registration With Fundraising Event Inspire You This Fall:...
Each month, get inspired by a unique and timely campaign that shows exactly how to use the Classy fundraising platform to the fullest. Hybrid event models are quickly emerging as a new standard for...
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How to Use Pass-Through Parameters for Your Nonprofit Donation Page
Making the donor experience as easy as it can be directly impacts your nonprofit’s ability to acquire donations. Tailoring campaign materials to specific donor segments also adds a layer of...
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Classy Announces New SVP of Product Management & Design Who Will Lead New...
Classy’s purpose to mobilize and empower the world for good flows from the expertise of our technologists right through to the tools we provide our nonprofit customers. Today, we continue on that path...
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11 Simple Ways to Raise More on National Food Bank Day
National Food Bank Day is on September 3, 2021. We want to help you unlock the generosity of donors who are passionate about contributing to the cause. Food banks have the critical job of providing...
View ArticleFundraising Report Template to Track Your Fundraising Metrics
Classy offers a range of data collection and custom reports for fundraising to help you better understand your progress and connect meaningfully with donors. You can use Classy’s templates to keep a...
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8 Essential Donation Page Best Practices
Donation pages that are simple to navigate result in more completed donations, recurring donation revenue, and donor retention. That’s why this blog post is all about bringing yours to the next level....
View ArticleMove Your Recurring Donors to Classy in 3 Steps
Moving your recurring donors from your previous fundraising platform to Classy might seem daunting, but a thoughtful strategy can turn this into a seamless transition that actually strengthens your...
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Google Analytics 4: What Nonprofits Need to Know
Google Analytics has long been a critical part of many nonprofits’ technical stacks. However, Google recently announced that they will stop processing data for Universal Analytics (UA) properties on...
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How to Choose a Classy Campaign Type
Over 5,000 nonprofits choose Classy to power their online fundraising, and their next big choice is which campaign type to use for their first fundraising campaign. Below, we explore five different...
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